After Argentina won the World Cup, Lionel Messi's Instagram post broke the record for the most likes in Instagram history.
The Argentina captain's post, dedicated to the World Cup victory, has almost 56.9 million likes.
Messi's Instagram post broke the record of a chicken egg photo posted in January 2019 with the caption, "Let's set a world record together and get the most liked post on Instagram." It has more than 56 million likes.
Yesterday, Messi's Instagram post had already surpassed the record of likes of athletes' publications. It belonged to the "Louis Vuitton" advertising photo, which Cristiano Ronaldo published about a month ago. The photo shows Messi and Ronaldo in a chess game. That publication has about 42 million likes.
Let's emphasize that the likes of Messi's Instagram posts are steadily growing and will most likely increase significantly.